Watches and jewelry
August 14, 2025
Novoloop was founded by Miranda Wang and Jeanny Yao in 2015. Image credit: Rolex
By Kiran Gill
Swiss watchmaker Rolex is innovating in the plastic recycling space.
{"ct":"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","iv":"a3bcc24862fe6e376fa41e1db8085f6a","s":"4d082114db16ca0d"}
Share your thoughts. Click here