Internet
August 2, 2012
By Tricia Carr
Swiss watchmaker IWC is relating the challenges behind the innovations of its timepieces to those participating in various sporting achievements in an all-digital campaign spanning a microsite and Facebook.
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","iv":"7c9af5ab4803dfc28db18baaf79c2642","s":"5d3ba5b6dcbc5077"}
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