Internet
August 2, 2012
By Tricia Carr
Swiss watchmaker IWC is relating the challenges behind the innovations of its timepieces to those participating in various sporting achievements in an all-digital campaign spanning a microsite and Facebook.
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aAlwHpxpT671PIzoc5PU5f8YOjmA1zELoIP678Y1wUOLKVv5p26Mrct3jhDX0gPmWZ2zEtqg+\/xpvxtMv7m0N4fnGdkhBvPuChFEoT6ZsOBG15CCWsAbW2eB28fiV6kWsyQbXkBE3XjHUZ9uJuO8+RuEqoCYTZPG5eMXgN6MUme0pcKFCTiz6AuTnHDgsx54oHtoATTscSvb7lopnhlB+GJMsWGE7\/jDhHUXtdroCfrSBIa1hm11VDa\/4sUI99TgxiEj63wDT2QIz9E7ABJjdIF9EAn5p8Y2qVG17HrvFYIOR9kuzx+IJezCliwV9rzNO1II\/zdNb+0lsOpNS9buIhHp1qPc2N5y8WHakDOLC0Az\/B9hRK7GS5jjJRnT7L0tt+0GFi6SfQ6XXsVJk9fp0vRNR2uZhv4R2szDmKiInFwWu+QKRQPyWF9+\/wdRVDr2bDywVkOwsJ8JTcEtKrg9ryaifT1VmesJE5OGL+Jeco+mtm78b8ZQYcleHJSsm067oL8jnTFmXirKrRFhUkOR0\/9qAqXGm2nlAO9xsUD3Ts76AwCz8LXeTAG56arLPnvmfnVagSRTkYO3laRt+XeeGIJmTQVR1BQxs14WHej1j1bScUkbRk0\/kcJTgXYpPqp4qYmJ1q0i+nOts+Qsv0yW2UH7777Xj517IBEeU3u9ZjiRcGdjMw3UTyNdHrUIItGMGXd+ASZ5DkRTut+qKmuAL8jlme\/vihvNG4kc7HpffXSlZUb7T\/3SwC+3K4D3Pr9mNmmbQDkuEzNJD5cR+GlBJuMpZZJ4cfZcBYEbmrs\/A6sHFyyMI2S4oB5f7vTk8UFfPKh4ZfpT893UJLLBEW+57SwjRIISIfN6yzYlNIeqMscRZfQC19oS2cC4PYGCvudGHBlschiHL+OCvJLXZJV0M2nH8xLCWym7b2SBx2DMzA\/ioZ3yC6dX\/YV7WjqzOUk39BkUFbXp77ZJJ5BQ9\/nunzKgK4IUfCDGbBuYtucYXaz+ckc1VjpeDZsOnD8\/rcygFjZuRFmj7jnCgVX3TKp2Nw4kBfpOrhyU7zFLAxbclCu91P7G0irB7jT1JCsCHVvmr+411YBY9ivbTc+ggkboOqcdX5DHKf31i12wi6bgelIXjJtREQ8H18sHj1+Eeijt6IAm\/qj0FDehisOKcCVKwlJmxAhCaN1xL4McGzs75orIEoWtgiYyDq8S8Mpc6RrgLJLtoT6HhWqTg82Sy7VP7gNsW1ywCp+yNj7tqS5CdzFcYcgA9gM3kmGaV1w1njC0AMHo65HY35Yg9ouButtxix5bPCqmcjVk4rrWeThAFwt3KvWRaJRMfNW7kasmWYxHlKOqpsZK8tjIZ0HnC8baF\/e0sGYS29Vk7r2KLCgctVUCmzkv10npkyf1wa2e7fA6CAhFcWAJgstD+BXNmfX2xIlCgV6p0a6EvcmVS6NF1Mn6DD8dGBSUUyNRfIl6WBt6asVvBJ454arBjS53L699kV9cG3d453FSW8Klo3cA60txSuXiUf5QPiX3h\/NpQKJj5Jv+K8Qlv0IuCjpg+ls4up7DGINRqwrVE+q708mX\/iqGKDHriywoROgX2nHpJmOuATZUquE9Xc7LfhZyBUigF3rs3omj5yhMiT3v8mnJIlgSc3sQDMluJ7SM1lKMWEgOWecOMqv1EIlhYP4gdb237a1b9BKfu\/A\/1KU2frZ0PYV3CqBp99BOusTGflp8YCISUMWnnS2uDq0I6LWmgxygg8X1A27A+xMHQq3XUTEqCqFaUZ5rh62BCfq5fV1LN4tUvEpFvJmvkzrh7yRlaMEGY6AiOLnCjZFeHyaWIBEgxQpKHVchdVcIPa18wG+m\/fMVpKKICxuOrM2G817eyoJhm5WL+13x9rwnveuoQrGJklJkjiqCKb23kvS9LRf8UFIoN8i\/uey7lrui1ZJP8eM6Zd\/FKTnWmt0\/GdtSVWS7IUT9sY\/ivZ5oY+BCleOr7X2TQxA0Dj+OuGz\/3TW7IgJMtydEVSlFVtN0mhEvkUAlOxliXBVrjFkhqeNRWk4pAW6b1Ps25rkG9QDuwGFmrkvEZXfGHczcBWclmCiBIu1xzxjIbc\/ScTQ4isTY0zk1HLOunXQQrPYddCk8\/KABGh5ucR+CPKXaU2WxLD9RWu1ZrpngC2nVh2dX9\/OrXXYwfOnfS7t0lui8yJtiHyNR4nMbSYxdPdbliR+6BSlEInAi5ZriWIzFpKSYUUAem5GUhMUqemmXLyQwEVlaVtXpA0xDrWu9z44lsXle2es33QUuW8jY7fdNwST6OHeLNrWEGjSaJuKORkNQgmrQn1Xbx6NEXlkNlsbXd3CI9YENI+nbOh8dpkX9UGwxGXGVbxsX2jRoOq2FUf80fBa8lQ9msna\/BHxNWz9+nOaZmF6h6VjadgWMokic8Lph8sh17N8GpNPxuSK8+xLz1Q+Qn5NmEn4xjZdQG2jbo7kCzCnKngxdNjoKSuBVYYOsGLd9C+KO+YxmlYyXqQWvRrPkAw\/FBq1H2HH532uA7YJEyDQ\/7QyVi\/ybUEJylCN0PY8rp7PwsJYhjT26oJAgYciHgfMAK2Px7NVgJ6+OU40DSkWBjk7tQswqTxaLvbcuPryK88g69X9fuC0+buw4mp9+x+sJQgEnMo1ogbmvRtCm3DydyjOqPjh6o2ublkuUeNEtNRPiZzDfGhUciWalFv0cmX0Hw45AYkpEhAlH2sFKA7OTCyd0ScQDZtSAfTckXEDw4qRLhTQ\/mfhyWKSsT9Cc4xKr4HwE\/8Vm1RWbsKU78NIuE+x+XwPT6uTX2rWSBeW8ev4UALcdnCOtoOR0vbgcD3hiZYG7Zha\/MAhXwMsUAEchJtFSi6YONtUnBKo9rBF\/jSMzsofBU0dD8xcyNfkIebuw2OXFu2s9IKvOfhA1MnoyvRAxzgZghQiGX21IA0l1PuGSUD9NTT3D\/OmxvSYVKEbLUXKaJmvHUOr3F7vPjBjyc9PdWwbA5UqB1qS47esMVrGS1tT2OPZNJFQzK1HzJ8SY7Scsf2xytp7fn6POvhSyrb8yDVBH\/zAuP6++ega2W\/5CUdbfe\/yZmkDBPYC4KhKcFgoS00corVdeQIGDt4BjAutDTNAEKh0ZKUFa9thk0Y8fDzSDEKoGONgXo296iKL3wP1ACDjTZQcVHLfMu5AiOeBzY3W2\/EsY3DvI4kMYiQTuAADKcNjz71Cnxp9OHw9x\/V6TDna1hbliXNdZCyN1MmjtrjJesWs9xCgJEU4UVd2uqAemg79K2CexCAySN2e0AE2JWBI+vg1LpdYt3KoJTm+Axp+VlJdv0FAQ1db5Uv9nsBfDTXngZGiQ4yTWMVtKaYK6JfJP\/OHONHsfw+rs4SgygoW5dnhorw1WNHpuc+gUgW3wTI3fGOJRY\/A0qmS3GmU7nfj44I0zYtYxMhrOhvVXzt\/o\/Ku\/6paWcAq6a9s8w\/9OeITI5SwXuX31yeZ4RoJAQmZ\/2Bu1Cj29nKwJIqRfAUG9uZ\/ace0A9BAtP0c8wAoECDsSl3OcNkWkGIJ7wi9Xa1OU8qlLMOT7e3z9y6xI6tpdqJywQOh5NcHFIWxSSy69\/CgGOu3x68OGjB\/8a4EsX3BVP3joOXAA8zqOhGv9SQYggvveskOy1g88H+tEL1OI1nhgWO4ne3KonWkvxGM7uBn6OMWePearT3N6oge2EYjfBhqS5wXJSWQZ76S3pxA1\/AB2V8EvvTFveQGDNE7AEF5MgkU7rJru6LPrDyXXkScDKlvF\/tYWCsi5IeosGPJVDkVT0EonPTtAyjpHlDVVSOx\/Bupl7CP4P\/NfUQUOYGHrLGGIGfekTYxKJ9rqh1R0DmVXw91KRfJeKw5Dq91XLLG64ByDmw1ETtoZhIMfVtrJgzqo47VS8+WDwCp7ZXSLw8TqA0ZeioZ8I+gCTKsjR+RVf02nfK87saKX6o6WJqgACrmaknPJ\/b2JPQzW49s+Dy1O0HR54cLL8kj+kFd51bygjCvnaYsAcUgM9GK+uNgKT+gwAPs+\/MKzDfjwe8K1yVn3kEDQbnEZiMlOyS9tJNnAxE8fmRbg9PQZ9OogCxfY5O8CtTRs688LI8FsdOtPA\/55Nua+Fnz9sqxThcmzHVHJnpAa4bEJ\/kHTTwmI5bJwRffzqxNancd6c3217qs6mOPFmIZNFBBDCHbGJh8s2HvNJi0cf+1fDyuPM1nKdU3YYNgwHmeMiBu8wGY9Tcz7xKmdanjEc\/PA\/Mb\/coWhICZYEP8niLDMCbNBapK6ulToIrw+YaLsup+lxUMIBtcJ3LAOJXYX\/EEMqaXeSeTnU6TGBQRza2RDWVtJhSBUs9d7iLhDx3efOjscA3y8rxutPsvLKVGEAskl7Qay9wnhunhRq9xDkqOQCktrM9ogwj1jQcDD3JrIIygSp2AEVrkffXsI6MZVDBIzjg0FwGdwGt+aklcEBa5rQ0RNBvS0g\/ZjPpMOENjAwD54lcksfLYhjsQKwJM0A9NrCiRoekHdIoWBYIfSSYmDpZySlg9oMaqgXw+4Dnhvk3b+t7eFFJ83siL8ipv5TYLZ\/irFh9sVFe3dIWKis5DkZqDky2Azpn5ZM9SPkcCxXarbJ+WC7WuA2nCtdi2E2bch3s+J42sct7h++i+N2YexRVP1g6bCxtIyW5hP0QEZ08cEbuSs9K86Z+8w1qkQMVfnYWx2lB50NX4uHSLy1uDhIPuenOEkL+op\/wXdsPP5kplX+fqvZ+o2tNWrvI=","iv":"3706ce9f9de1a572faac6ec5dc28e05e","s":"d8a8b6ae21a24c5e"}
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