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Calvin Klein iPad content lets consumers click to shop

September 24, 2010

 

By Rimma Kats

calvin-klein-1-copyCalvin Klein is running click-to-shop ads promoting its various lines within the September issue of Interview magazine’s iPad application.

The retailer is the main focus of the publication’s September iPad issue, with exclusive features of its apparel. There are also more than 500 hotspots for an immersive shopping experience.

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  1. Brioni launches anniversary capsule at Bergdorf Goodman
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  3. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  4. Presentation decks and agenda for Luxury FirstLook Jan. 15
  5. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  6. Dior dives into French Riviera with escapist fragrance
  7. Free webinar Oct. 27: Finances of the luxury home buyer
  8. Audi propels Santa into the future with electric sleigh
  9. Hermès showcases the surreal for spring campaign
  10. Pratesi continues retail push with new Boston boutique
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