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In-store

Bolstered in-store experience key to building loyalty

August 10, 2012

 

By Rachel Lamb

Creating interesting in-store experiences meant to delight and surprise consumers is one of the key differentiators between luxury retailers, but they must be sure that the environment is aligned with the brand image and still maintains the high-end vibe.

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  1. Moncler returns to the slopes for Grenoble campaign
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  5. Chanel unleashes ‘From Dream to Reality’
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