Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"4eedc010485e08ed15d41d970eb8ca56","s":"b98e64a5b5e6b770"}
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