Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"cd3e0614cb323ca20fc827e1e31ad07c","s":"979241971be78830"}
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