Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"864d9f3661ba276fd46d1c96153671b8","s":"f9b4c2efeaf706aa"}
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