Mobile
August 16, 2012
By Tricia Carr
Toyota Corp.’s Lexus is adding mobile to its multichannel 2013 ES 350 push with a model-specific iPad application that lets consumers test driving functions and compare the vehicle with competing brands.
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","iv":"da532de70ead966dc344d0d7418be6d0","s":"a7b0127bea3768f2"}
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