Mobile
September 7, 2012
By Tricia Carr
High-end retail chain Neiman Marcus is testing a mobile initiative in partnership with Visa that allows consumers to get personalized, real-time offers via SMS depending on location and purchase history.
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","iv":"f4ddd957e2c892d0b89ce40950698c64","s":"69f5b5d9c866d714"}
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