Mobile
September 7, 2012
By Tricia Carr
High-end retail chain Neiman Marcus is testing a mobile initiative in partnership with Visa that allows consumers to get personalized, real-time offers via SMS depending on location and purchase history.
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","iv":"0c4691abd8f27187c3e56f29e87ee2e9","s":"e37bff2969df4904"}
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