Print
November 9, 2012
By Erin Shea
New York-based department store Bergdorf Goodman is looking to boost holiday sales through a direct mail catalog meant to lure affluent recipients to the in-store experience.
{"ct":"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","iv":"7889c83f261b600e3462190e7625f25b","s":"fa1efd47add4ce78"}
Share your thoughts. Click here