Print
November 9, 2012
By Erin Shea
New York-based department store Bergdorf Goodman is looking to boost holiday sales through a direct mail catalog meant to lure affluent recipients to the in-store experience.
{"ct":"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","iv":"998c49c049ec93a8f227890312cae8a6","s":"679d2cbeaa9d5fbf"}
Share your thoughts. Click here