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Multichannel

Webinar on Jan. 22: Holiday marketing recap: What worked, what didn’t and lessons learned

January 9, 2013

Burberry holiday campaign

 

By Staff reports

Please click here to register for the free webinar, “Holiday marketing recap: What worked, what didn't and lessons learned”

The 2012 holidays marked a turning point in the history of luxury marketing with the increased inclusion of social media campaigns, online and mobile efforts conducted on smartphones and tablets than in years past. This free, hour-long webinar tracks luxury marketing’s progress over the holidays, lessons learned, left-field surprises and best practice for 2013.

To read the entire article, please subscribe or
 
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  1. Luxury Women to Watch 2017
  2. Bulgari names Chinese actress Liu Yifei as newest global ambassador
  3. Dior dives into French Riviera with escapist fragrance
  4. WatchBox looks for growth in editorial integration
  5. Ennismore picks Bangkok site for first-in-region SLS Residences
  6. What packs more punch: unknown models or celebrity endorsements?
  7. Sephora introduces new concept for SEPHORiA 2026
  8. Largest Bugatti showroom worldwide lands in Baku, Azerbaijan
  9. Laura Burdese to succeed Bulgari CEO
  10. Happy Holidays!
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