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March 20, 2013
By Tricia Carr
Ralph Lauren and Giorgio Armani are standing out to readers of WSJ. Magazine’s April men’s style issue by letting their fragrance ads coexist with core brand campaigns.
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","iv":"c44e6858a18e450156709180a092e3d7","s":"3f93d1e005c9a72b"}
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