Events / Causes
September 10, 2013
By Joe McCarthy
Toyota Corp.'s Lexus generated interest in the IS model during New York Fashion Week with a live holographic performance art experience that showcased the brand's penchant for devising creative ways to engage fans.
{"ct":"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","iv":"267b15c5ff64fd0600dc91f0f59ef218","s":"f1e431370ab8582d"}
Share your thoughts. Click here