Multichannel
November 29, 2010
By Rachel Lamb
Home décor ecommerce site One Kings Lane is hoping to expedite and increase merchandise sales during the holiday season with the launch of an interactive shopping race and the brand's first iPhone application.
{"ct":"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","iv":"581aac269ad665072d526d8ebbd41811","s":"3ebf524f83eba7d6"}
Share your thoughts. Click here