Commerce
December 21, 2010
By Peter Finocchiaro
German designer Hugo Boss is driving sales of items from its fall/winter Orange collection of apparel and accessories using a commerce-enabled video on its Web site.
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","iv":"e06fbcbb272646318cc83d8861d64030","s":"41928f2c613eaef9"}
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