Luxury Daily
The authority in luxury news.
March 25, 2026
  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  3. Natural Diamond Council introduces World Diamond Day
  4. Longchamp, France’s Shapers Club form artisanal connection
  5. Estée Lauder Cos. confirms merger talks with Puig
  6. Belmond announces summer debut of rebranded river cruiser, Marguerite
  7. Supply-demand issues in Europe prompt brands to rethink retail spaces: report
  8. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
  9. Boucheron opens first flagship in China
  10. Audemars Piguet brings AP House concept to Miami Beach
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Fragrance and personal care

Acqua di Parma returns home for anniversary

January 23, 2026

The fragrance house is making its grand return to the city that inspired the luxury icon’s name. Image credit: Acqua di Parma The fragrance house is making its grand return to the city that inspired the luxury icon’s name. Image credit: Acqua di Parma

 

By Zach James

LVMH-owned perfumer Acqua di Parma is going back to its roots for its latest campaign.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Luxury Unfiltered: Most luxury brands have no idea who their client actually is
  2. Ralph Lauren strengthens ESG strategy, sets 2030 targets
  3. Natural Diamond Council introduces World Diamond Day
  4. Longchamp, France’s Shapers Club form artisanal connection
  5. Estée Lauder Cos. confirms merger talks with Puig
  6. Belmond announces summer debut of rebranded river cruiser, Marguerite
  7. Supply-demand issues in Europe prompt brands to rethink retail spaces: report
  8. Gucci casts Kate Moss, Emily Ratajkowski in handbag campaign
  9. Boucheron opens first flagship in China
  10. Audemars Piguet brings AP House concept to Miami Beach
VIDEOS
More Videos

MORE IN Fragrance and personal care
Estée Lauder Cos. confirms merger talks with Puig
Coty shakes up board, announces resignations
Puig appoints new CEO
Prada Beauty sets tone with Touch campaign
Clé de Peau Beauté names The Power of Radiance Awards 2026 recipient
Zegna launches fragrance collection



RECENT ARTICLES
Louis Vuitton names second edition Watch Prize winner
Audemars Piguet brings AP House concept to Miami Beach
Printemps New York celebrates first anniversary with LG

Longchamp, France’s Shapers Club form artisanal connection
Luxury Unfiltered: Most luxury brands have no idea who their client actually is
Natural Diamond Council introduces World Diamond Day