Research
June 25, 2020
Affluent American's concern for the spread of the virus begins to decline. Image courtesy of YouGov
By Dianna Dilworth
Affluent consumers are feeling more relaxed now that stores have reopened, but concerns over COVID-19 are not going away anytime soon as the coronavirus persists and confidence in the economy is low.
{"ct":"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","iv":"25483a1702b1d4da93e151afb5b3145f","s":"d407d033651fe355"}
Share your thoughts. Click here