Research
June 25, 2020
Affluent American's concern for the spread of the virus begins to decline. Image courtesy of YouGov
By Dianna Dilworth
Affluent consumers are feeling more relaxed now that stores have reopened, but concerns over COVID-19 are not going away anytime soon as the coronavirus persists and confidence in the economy is low.
{"ct":"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","iv":"6136e9d65f4f5a294419bdd14fe5b706","s":"d45e100902d2ba61"}
Share your thoughts. Click here