Marketing
July 20, 2022
Affluent Hispanics have more children per household and are more likely to be the parent of a child under the age of 18. Image credit: Ipsos
By Katie Tamola
Hispanic affluents are a subgroup that is steadily growing in size, and brands and retailers must be cognizant of their interests and demands.
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","iv":"3c5458364711ee196b766d50d2fa2e96","s":"9b443a0e76a8c1a6"}
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