Mobile
September 2, 2011
By Kayla Hutzler
British menswear designer Alfred Dunhill is implementing new technology in its mobile application that uses augmented reality to bring static, traditional out-of-home advertisements to life.
{"ct":"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","iv":"db8e76c57140945885f1fb3dc9442cb9","s":"8e59d53e7020ef01"}
Share your thoughts. Click here