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Alibaba’s anti-counterfeiting measures have not curbed swell of luxury fakes

August 3, 2017

Counterfeits sold through Alibaba have grown since the institution of the Anti-Counterfeiting Alliance. Image credit: Louis Vuitton

 

By Danny Parisi

In January of this year, Alibaba founder Jack Ma announced the formation of an Anti-Counterfeiting Alliance with brands including Louis Vuitton and Swarovski, but the coalition has done little to curb the sale of counterfeit luxury goods on the Chinese ecommerce site.

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  1. Louis XIII steps toward pinnacle of exclusivity with ultra-rare decanter
  2. Introducing Luxury Women to Watch 2022
  3. Natural Diamond Council debuts emerging designer collections for sale
  4. Valentino CEO Jacopo Venturini on redefining luxury in a changing China
  5. Louis XIII gets a taste of gamification with immersive experience
  6. Effective UGC will differentiate retailers from competitors
  7. Facebook, Moët Hennessy, Audi and Fifth Avenue Association
  8. Gucci is 2020 Luxury Marketer of the Year
  9. COVID-19 eased techlash, data privacy still an issue: AMA
  10. Hermès, Chanel most valuable in resale handbag market
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