Marketing
August 25, 2021
Brands continue to utilize famous faces and target younger audiences. Image credit: Gucci
By Katie Tamola
While there are myriad ways for a brand to make itself and its offerings known and visible on social media, some tactics are proving to earn more engagement than others.
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","iv":"65e0286fd9ec25784b300a5d379e0ced","s":"97faa4451c264d95"}
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