Research
April 27, 2016
Promotional image for Tag Heuer content on NYT VR
By Chantal Tode
A wave of virtual reality content is hitting the market this year and consumer adoption could quickly follow, bringing with it growing demand for shopping experiences using the technology, according to a new report from the Center for Advancing Retail & Technology.
{"ct":"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","iv":"5e5320dae48f8b2588c6673583db398e","s":"02ed3000facf7384"}
Share your thoughts. Click here