Multichannel
July 24, 2012
By Rachel Lamb
Italian lifestyle brand Giorgio Armani is bolstering its social media presence through an Instagram effort in which consumers can upload images of them wearing their favorite sunglasses for the brand’s “Frames of Your Holiday” campaign.
{"ct":"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","iv":"80e04f53de4251befdabeedd4d810754","s":"f309608a1601e7dc"}
Share your thoughts. Click here