Multichannel
July 24, 2012
By Rachel Lamb
Italian lifestyle brand Giorgio Armani is bolstering its social media presence through an Instagram effort in which consumers can upload images of them wearing their favorite sunglasses for the brand’s “Frames of Your Holiday” campaign.
{"ct":"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","iv":"d0d9a9608abce9197edebcd470c62d9a","s":"92abb78bcd8dd40d"}
Share your thoughts. Click here