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Dec. 15, 2025
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Luxury Memo special reports

Audio marketing – Luxury Memo special report

July 30, 2018

Podcasts offer a way to reach consumers through audio. Image credit: Bang & Olufsen

 

By Nancy Buckley

Branded content offers the potential for a connection with consumers beyond selling a product. But audio content, such as podcasts and playlists, presents an opportunity for brands to craft a longer narrative.

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  1. Moncler returns to the slopes for Grenoble campaign
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  5. New Global Fashion Agenda program in Turkey targets textile waste
  6. Chanel unleashes ‘From Dream to Reality’
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  8. HNWIs report surging interest in luxury cruises: Altiant, ILTM
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  10. Dolce & Gabbana opens 16,000-square-foot flagship in Saudi Arabia
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