Luxury Daily
The authority in luxury news.
Nov. 29, 2023
  1. Gucci faces worker strike in Rome
  2. Dior dedicates new exhibition to female collaborators
  3. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  4. Ex-L'Oréal exec to lead Stella McCartney as CEO
  5. RH Indianapolis opens on renowned 151-acre estate
  6. Deals worth $1B or more to drive beauty M&A landscape over next two years: Kearney
  7. St. Regis rolls out 'House of Celebration' holiday programming
  8. Tiffany & Co. to drop Pokémon exclusives at NYC, Tokyo flagships
  9. British creatives help rewrite rules at Burberry
  10. Rémy Martin gets into the family spirit for Lunar New Year
Comment
  • Email
  • Print
  • Reprints
  • ARTICLE TOOLS SPONSOR

Luxury Memo special reports

Luxury Outlook 2020 – Luxury Memo special report

December 20, 2019

Eye eye, Captain: Gucci's 2019 holiday campaign. Image courtesy of Gucci Sustainability and exclusivity are just a few of the goals that should be in luxury marketers' sights for 2020. Image courtesy of Gucci

 

By Sarah Jones

Heading into 2020, luxury marketers need to balance democratization with brand protection to capture the up-and-coming consumer without tarnishing their prestige image.

To read the entire article, please subscribe or
 
LATEST HEADLINES
MOST POPULAR
  1. Gucci faces worker strike in Rome
  2. Dior dedicates new exhibition to female collaborators
  3. All-new 2024 Lexus GX SUV stars in annual holiday campaign
  4. Ex-L'Oréal exec to lead Stella McCartney as CEO
  5. RH Indianapolis opens on renowned 151-acre estate
  6. Deals worth $1B or more to drive beauty M&A landscape over next two years: Kearney
  7. St. Regis rolls out 'House of Celebration' holiday programming
  8. Tiffany & Co. to drop Pokémon exclusives at NYC, Tokyo flagships
  9. British creatives help rewrite rules at Burberry
  10. Rémy Martin gets into the family spirit for Lunar New Year
VIDEOS
More Videos

MORE IN Luxury Memo special reports
Chinese ecommerce – Luxury memo special report
Addenda to Luxury Daily, Altiant luxury consumer research report with COVID-19 effect
Luxury Outlook 2020 – Luxury Memo special report
Digital in real estate – Luxury Memo special report
Alternative materials – Luxury Memo special report
Cities of luxury: Shanghai – Luxury Memo special report



RECENT ARTICLES
Subscribe now: Full access to 90,000+ articles, reports, videos and images
Gucci faces worker strike in Rome
Dior dedicates new exhibition to female collaborators

RH Indianapolis opens on renowned 151-acre estate
British creatives help rewrite rules at Burberry
Deals worth $1B or more to drive beauty M&A landscape over next two years: Kearney