Abhay Gupta

rimma@mobilemarketer.com

Content marketing for luxury brands

November 7, 2012

Why the presidential campaign was not a case study in building a mobile strategy

November 6, 2012

Developing a mobile customer engagement plan

November 5, 2012

Need more approaches to measure response

November 2, 2012

With mobile, brands should reengineer thinking around customer experiences

November 1, 2012

4 tips to ease the transition to responsive Web design

October 31, 2012

Specialty mobile agencies helping or hindering adoption of mobile in media mix?

October 30, 2012

Mobile brings online shopping back into the aisle

October 29, 2012

Multiplication of mobile devices and what it means for marketers

October 26, 2012

Are tweets the new press release?

October 25, 2012

Trick is finding the treat within location-based ads

October 24, 2012

How national advertisers can penetrate mindshare at the local level

October 23, 2012

5 tips for luxury retailers to maximize results online this Christmas

October 22, 2012

Launching a consumer mobile service by thinking outside the app

October 19, 2012

Full-page mobile ads are the new glossy

October 18, 2012

Use personalized app engagement to win customer loyalty

October 17, 2012

Testing apps before the holidays

October 16, 2012

Mobile planning for social integration

October 12, 2012

The end of retail as we know it?

October 11, 2012

13 days with a feature phone

October 10, 2012

7 steps to inspiring luxury customers’ loyalty

October 9, 2012