Erwan Rambourg

rimma@mobilemarketer.com

Entering a new era of luxury marketing

September 21, 2020

Luxury brands have only scratched the surface of China’s ecommerce

September 18, 2020

Personalization: The key to competing with Amazon Luxury

September 18, 2020

How China’s silver lining saved Salvatore Ferragamo

September 17, 2020

How can luxury brands capture the opportunity on TikTok?

September 17, 2020

Gen Z conservatism is changing fashion in China

September 16, 2020

Watches & Wonders Shanghai: The future of fine watchmaking?

September 16, 2020

Macy’s plans for Bloomingdale’s: Reclaim luxury leadership

September 16, 2020

Models’ suit against Vogue, Moda Operandi: How changes in business affect a company’s legal concerns

September 15, 2020

More luxury fashion and beauty brands should dive into games. Here is why

September 15, 2020

How to win in luxury fashion during the COVID-19 crisis

September 15, 2020

7 fundamentals of effective luxury brand communication

September 15, 2020

Time for luxury stores to go virtual

September 14, 2020

How can luxury brands help reshape the modern watch fair?

September 11, 2020

Luxury brands face a different economic crisis – and China – from 2009

September 11, 2020

How Gucci, Louis Vuitton leveraged China to survive COVID-19

September 10, 2020

Absent Chinese tourists impact Western luxury

September 10, 2020

Farfetch launches curated galleries to lure out China’s consumers

September 9, 2020

Pandemic and changing value systems

September 9, 2020

Why luxury brands must be innovative

September 8, 2020

Will the pre-owned market address luxury’s sustainability problem?

September 8, 2020