Erwan Rambourg

rimma@mobilemarketer.com

Is targeting vouchers a successful strategy for brands?

June 11, 2020

Pandemic as pivot: How will your company emerge from COVID-19?

June 11, 2020

Buying a brand out of bankruptcy: What are you really getting?

June 10, 2020

Maintaining a high-touch experience in the new normal

June 10, 2020

A new age in luxury is coming

June 9, 2020

Why consumers break up with luxury brands

June 9, 2020

Will sustainability thrive in the midst of the COVID-19 coronavirus?

June 9, 2020

How and why I am launching my luxury footwear brand

June 8, 2020

Is Western luxury ready for China’s C2M model?

June 8, 2020

What will the luxury industry look like after COVID-19?

June 8, 2020

3 steps brands can take to boost bottom line by creating behavior change

June 5, 2020

Remote storytelling: Real-time persuasion in a virtual setting

June 5, 2020

Why US retailers should follow China’s lead after COVID-19

June 4, 2020

The end of efficiency

June 4, 2020

Can Singapore replace Hong Kong as Asia’s top luxury destination?

June 3, 2020

How public shaming changed status signaling

June 3, 2020

Should luxury brands be worried about revenge saving?

June 2, 2020

Rejection of Valentino trademark application: How the US trademark office evaluates trademarks

June 2, 2020

Can China’s resale market threaten luxury?

June 1, 2020

All eyes on China for luxury’s recovery, but no guarantees of future success

May 29, 2020

How are Chinese travel influencers handling COVID-19?

May 29, 2020