Erin Shea

erin@napean.com

Prada’s Miu Miu elicits emotions with new female-focused film

September 3, 2013

Moncler taps music mogul for new product promotions

September 3, 2013

Luxury brand endorsements in popular song lyrics may influence purchases

August 30, 2013

Dior eyes men with dark, pool hall-themed collection video

August 30, 2013

Mulberry bolsters ecommerce with Web site redesign

August 29, 2013

Pinterest launches Fashion Week page as hub for curated fashion inspiration

August 29, 2013

Nordstrom contemplates dressing room iPads to elevate customer experience

August 28, 2013

Ferragamo flaunts presence in upcoming movie with premiere sponsorship

August 28, 2013

Dunhill showcases new custom tailoring via social media, video

August 28, 2013

Ralph Lauren, Tiffany reinforce luxury image via US Open sponsorship

August 27, 2013

Burberry pushes iconic products via weather-themed email

August 27, 2013

Balenciaga boosts desirability of new handbags with microsite launch

August 26, 2013

Barneys bolsters jewelry products via playful video

August 26, 2013

Burberry aims for mcommerce via fall/winter mobile ad

August 26, 2013

Anya Hindmarch teases new boutique via Instagram

August 23, 2013

Zegna conveys fragrances’ aroma via detailed digital components

August 23, 2013

Brian Atwood partners with Bloomingdale’s, Vogue for in-store handbag events

August 22, 2013

Nordstrom pushes fall products via multi-layered mobile ad

August 22, 2013

Biggest risk of partnerships is brand dilution: Luxury Institute

August 21, 2013

Fendi generates interest in Casa collection via site redesign

August 21, 2013

The Bellevue Collection showcases expansion via QR code content

August 21, 2013