Apparel and accessories
May 31, 2019
Balmain's fall/winter 2019 campaign features Cara Delevingne. Image credit: Balmain
By Sarah Jones
French fashion label Balmain is turning consumers into directors by giving them the choice of how the plot of its latest campaign should develop.
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","iv":"d008f6a85d39f73b37a0a1df6e16346c","s":"7817a9c84adc65ea"}
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