Apparel and accessories
May 31, 2019
Balmain's fall/winter 2019 campaign features Cara Delevingne. Image credit: Balmain
By Sarah Jones
French fashion label Balmain is turning consumers into directors by giving them the choice of how the plot of its latest campaign should develop.
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","iv":"f129a63f7ee59978ec3511a5e529ee21","s":"6ea1d1a70391067b"}
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