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Barneys chooses digital to flaunt Olsen twins’ Row exclusive handbag line

July 12, 2011

The Olsen twins and their new handbag collection

 

By Rachel Lamb

Department store chain Barneys New York is using social media to show off its exclusive partnership with Mary Kate and Ashley Olsen’s The Row, which will launch an exclusive line of handbags at the retailer in August.

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  1. Chef Yotam Ottolenghi to debut first Netherlands restaurant at Mandarin Oriental Amsterdam
  2. Kering to acquire jewelry manufacturer Raselli Franco Group
  3. Audi propels Santa into the future with electric sleigh
  4. Harrods announces key leadership appointment
  5. Exclusive Resorts purchases Inspirato for $59M
  6. Lamborghini heads to French Alps for women-led driving series
  7. Louis Vuitton introduces Visionary Journeys Seoul
  8. Diptyque plays with the surreal in holiday tale
  9. Off the Cuff: A Q&A with Boucheron's Hélène Poulit-Duquesne
  10. Tariffs and their effect on luxury goods: Even the ‘de minimis‘ exemption is no more
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