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April 13, 2026
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In-Store

Barneys leverages Cronut hype to drive in-store traffic

March 4, 2014

 

By Sarah Jones

Department store chain Barneys New York added hard-to-get Cronuts, or a cross between a croissant and a doughnut, to its merchandise on March 1 at a charity event to drive in-store traffic to its newly revamped former Co-op stores.

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  1. Culture is luxury’s next competitive edge
  2. Named global ambassador, Priyanka Chopra Jonas shares creative perspective with Bentley
  3. Chandon launches ready-to-serve spritz collection
  4. The 1916 Company sets up shop on Manhattan Beach
  5. Omni Hotels forms lifestyle partnership with sportswear brand Peter Millar
  6. Global deliveries take 15pc hit at Porsche in Q1
  7. Lancôme seeds longevity-focused skincare with 20th Century Studios
  8. Cartier, The King’s Foundation create fellowship for fine watchmakers
  9. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  10. Fondation Louis Vuitton to host Alexander Calder retrospective
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