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News briefs

Baselworld, Tmall, fashion tourism and luxury suites – News briefs

March 28, 2016

Image courtesy of Peninsula Hotels Image courtesy of Peninsula Hotels

 

By Staff reports

Today in luxury marketing:

Baselworld: How the ultra high-net-worth shop
Last week, while vising the Baselworld watch fair, I gained entrance – fleetingly, but entrance nonetheless – to what could be described as the most exclusive store in the world. There was no sign, much less evidence of a cash register or anything as ghoulish as a swing tag. Yet everything within was for sale, certainly, but not to any old consumer, not even most of those gathered in its immediate, invitation-only environs, according to The Telegraph.

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  1. Brioni launches anniversary capsule at Bergdorf Goodman
  2. Veuve Clicquot debuts après-ski activations
  3. In conversation with Hong Kong property and hotel mogul Adrian Cheng
  4. Presentation decks and agenda for Luxury FirstLook Jan. 15
  5. Subscribe now: Full access to 90,000+ articles, reports, videos and images
  6. Dior dives into French Riviera with escapist fragrance
  7. Free webinar Oct. 27: Finances of the luxury home buyer
  8. Audi propels Santa into the future with electric sleigh
  9. Hermès showcases the surreal for spring campaign
  10. Pratesi continues retail push with new Boston boutique
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