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Fragrance and personal care

Beauty brands pursue personalization through modern tech

March 13, 2018

Lancôme often partners with YouCam Makeup app for personalization. Image credit: Perfect Corp.

 

By Brielle Jaekel

Beauty manufacturers are some of the biggest innovators in marketing, but lately their use of technology has brought personalization tactics to a futuristic standpoint.

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  1. Louis Vuitton courts rapper Future as ‘Friend of the House’
  2. Raffles, Christofle premiere exclusive dining experience
  3. Ruinart reveals annual Carte Blanche creative collaboration
  4. Longines announces latest Ambassador of Elegance
  5. Moncler returns to the slopes for Grenoble campaign
  6. Capri Holdings closes Versace divestiture
  7. Luxury Unfiltered: The luxury market will lose the middle ground in 2026
  8. Rosewood London opens ski-inspired winter terrace
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What’s at the end of the catwalk? Overtime pay, lunch breaks and other worker protections
Rosewood London opens ski-inspired winter terrace

Raffles, Christofle premiere exclusive dining experience
Longines announces latest Ambassador of Elegance
Moncler returns to the slopes for Grenoble campaign