Fragrance and personal care
March 13, 2018
Lancôme often partners with YouCam Makeup app for personalization. Image credit: Perfect Corp.
By Brielle Jaekel
Beauty manufacturers are some of the biggest innovators in marketing, but lately their use of technology has brought personalization tactics to a futuristic standpoint.
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","iv":"4c92ce349bacfec4aa03a6d11ce48f69","s":"26592edb7701ff67"}
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