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Feb. 23, 2026
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Fragrance and personal care

Beauty tech goes beyond camera filters

September 7, 2021

Estée Lauder provides in-store virtual try-on experiences to further engage beauty consumers. Image credit: Estée Lauder

 

By Nora Howe

Advances in technology have become critical for the beauty industry as it emphasizes optimizing in-store experiences, online engagement and global sales.

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  1. 1960s style icon centers summer campaign from Burberry
  2. Gucci expands ‘La Famiglia’ concept to eyewear
  3. Balmain Beauty presents first prestige fragrance
  4. The Ritz-Carlton Yacht Collection partners with Johanna Ortiz on deck takeover
  5. Pernod Ricard flags first-half sales decline
  6. Bulgari signs pop star Dua Lipa as global brand ambassador
  7. Bentley commits to cutting airfreight emissions worldwide
  8. Burberry includes consumers in Shanghai journey with social media
  9. Luxury Unfiltered: Why traditional management is killing luxury as an asset class
  10. Balenciaga resets ambassador roster under Pierpaolo Piccioli
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