Internet
January 25, 2011
By Elizabeth Zelesny
Luxury retailer Bergdorf Goodman is driving sign-ups to its email database via a $2,500 shopping spree, which creates an incentive for consumers to interact with the brand.
{"ct":"VVL3SLdtf3p4Jyve9cPKSQS1CrHza9u\/gqGahududfWtkL9KQurpM4DfPfONvkZDU2XpHNvU6GCkqdreXPsZzc7DX8f1Ebeg7s7M9Okq25Yox8pvwwP3QSdNcj9xsoJufhK5ltcoloiTd\/UXU+F1IyTekvZbrZlWrdObhGN4bKMOih0+uSwkw+4Rz98uvzNdckpnG9UOLFzmlreeO\/vbvRUEosR0AEy41Iu\/jqVVl70hK37TGk1QFjlrrTDTmLFrHbcFY+1IxoPI3zDhj37Z+7xg0rIx17J8kWkCMi8clIhtrUKT3PI4K3l817\/Yy38uEY4pMxYmtSPbC24wYK7IN8uXhwp9TWDKa8NKEFOuOs0tX+yp3PeMHj9s6QjBoopXXQrMFJghTiTBNatqQ2Jl721ywIeejKSKE6P2xZyXlZtbbha+KQhsV+6eqlJKr7mYAXzRYpwiXZecMC7JfSpSAIqe6X34e0R6Fcdqmg2zLfavyt8lyURJ034Tbb+65mGMFKzlLEitYSJeNzJrygNe+CIhODeEhY4ZXTr2k9ZAutSLWUwSTjmCR1W0RYJnNTqtgCdrLB7GWfwob38gZQQdfHyvBToivM9+WRioaOS\/zdbWjY9lUsMdBK6W7n+eibtg\/3jbsIR17FtoL7+Zxh1xL9POykfsfTD54pWsAlBcKnTZVTaqJlU3\/bZS+Pl9Pz9Hz8I9T+MuQmffMRwMZnfurcY1crCYMmowprvlTzS5Ik0x4P8Pw0lGir3Y8oRjf9bD1NauTOcK+Yii+wjGLR0\/crbsWrqZpLCgZ4tgDgKkMA80pW91zViwPehvrAxZ2NfhV4MfD+YATAJG7VXAjQ16yrOPQgoBnNkcgCmC2Jye0Gz9gMsbItzoQEQj2R3YNVwK5wj7aG\/zxy3ECzqWDRTPMu\/7P1j\/0u\/fKkCcMtTKqGIr7vvEZcRQSSTIBkiMGsNOk2Sx+\/kxhweSQl4WTpBA+4FNohOjn94IM0viSPNavjr9GPqyJUlEo5ESWlXvThhReCkdTuSyipmpWHjc9xrk97SzbUS4SPTR\/DMZVsfGgUzAagga7l0W9ih6HCj02m5UKHXxkzqsDwObb5teFRRfbO3XfQehsBSlVb+11G4d2suM8z6nqbrnsQLDwPxswBgnD8DWKI\/QY75BAb9rnRI1xk6ELnjd3+uXY20JSKUNrJiSDwMxxOjX2dgWo6VOvcQ\/scmkeSCNLRsQ3KLlaTCusVo7QR0R27GuuHNqQIZeSalATi19DEddec5aW1xaivJp6HIVO7A+n4piTPantM5L3sigJnY3qQTNU+VckU9ZOK+aoidMBd2yMkUZ00kpXZbEz+7dTVSEjNxOovn7lIuK+Jrk1UGiwfzAqqsVAw8vlfSnfPCEn3zjP+VM87MDM02i900\/PTs8f8CTXbUuDeRGyDCd9tJGaOJ4ZEQc536orKUJ3yyCXUK2BHmKJa6Sl5DiHTZA1W+YmOBez0mZB8LdxNIhaVYavusFGK38nwZAOnAbujpUaYahCEnfPtQSGTfqWWP49Sq1LWps4RkXF3fd8Nmmo1HOyIWH4pjKvVotw32n2n\/0ezvauvl56BYBttbgtdlu99z22ETioMWvIuInHACoKQoMvzC5oXNV96M5hjXPpnh1rnbC4Mg+icUDLAH\/oveqbS6bkOotQDhGcZhCA3q+vfU\/KBrxjcLNc\/Oi9w73qmcICDD16xH1LspUMqscWMYk9mkpKSEwYGrD2D16Qiw4SL5xF0Zy\/8MC0G4M5QfC9BBknPIyyszUTDsRHpXwgXitjYOxdW7eelAcmcwGvWC\/9nptEFxdpkzIO48mmmOGbrdqLqR\/\/pKTuKFx\/ert4E6oSkeKIqhl+ROM8HNi0d0RG+zO9DhMI01rKs\/H5Y5iyh\/yb3EdgRoRDfR+1X4oVLC8f4IrABFBSRwECJV4DS5FxYdUBHr7KC0gC6yOImzhXjlfuPMQlfLjYbkMCPiWE4TS4Tsg98W4Dw8mnLMagNIFYTA6dMgyu8HsANgPYLUwMOj8l4EtwY02abf0Icid7TnnsH\/AlxxQ8a7LWIwAyB0AKqPnZf08WtSlemDbDzJo9Nm9zclhyeYKfC5NAg90+3VFv9cai+J6\/kJC1VWRMwPMI16zTEMeTjFXBCTfDe0hy8N++B3gitPuufh\/2UpZvdA4EKYL1SWUbhhEgATMGtkoRx2wvYvgeGlTaEW3aOPU2\/\/\/f3Q47pwxSBaVJ1MQ3CMdI2sKQxXhiNb4C7doVZgXf\/z5vbIvSlbmK5Ta7Na9zrR1R+vC7diBfSi8gem3SSk2BM8NdKz1E6jcy3e0R11VU2wRMtdVoZyVLpvFTNiy744wZevCP5BjZn+QwFy+8fbm5\/AIDO1ULTB\/\/B2vULmZy0D7fQd8nT0RuW2nYmMHYUAlVg5r4mNc0CinDR2xLHHYA1GCqq\/Rckfjbpiyrys\/khaRvmqpca97e\/rRIPet8Qkde7G0Bx4YPczTz0zBnwDdCa+uJYLc0mVAvyADuEk\/CIZkPey+qEkTjA4zzvNtMot8VtNlZjwHY85REbbfR33UXsTXawGYJtpJp\/Y8ZWdnvLAKGfap8T1H5qccZuiz0vS4dKHSRN3Hhl52t4\/T\/sU7VkttQSwZY6a7ySPtRdEN\/rMCMlxkvXls3BAxnv5yJnCUYPJd\/fPiZ95KA\/rk791VvAUgJpfreklhRj0h6jZ4miXyfQXYe5vlm61bis\/g\/ivueTqRLEwQnC0zwsjNZKCl0py9j7wZrdGTYDeEg\/1Tk3JXrDST1duH0YkFPT5Fa6AndJkB7PVOt+qDi1moNvguknZVVhtIMggK6GBQ7wFUYavRwUZQ2Dt4899JqmFfiac+ZUGZLIGqpWfwTvTFJK+iPCPTO2rcjxjDj2TQyR\/A+eAgTewYsa90KFWMybTc4nPwCn1hqUbQLkYoG8n6qAMIgnITuyHPceL5fqn5h5Oaq3Y26Wl\/gGkWC5K4sKvRs3u016IG9FW1v8V9NebHTGm3JEfssM8hsB\/fiGaPMeXMGOONAOXO6PzxmFRWl2rWN43BSBgl0gDbYjWlieYJyNFUq9gbJcZozffqS3R+oJGgWq0jw3lQeR7w540XKpswGXYeNtFcs0LbDHwc3XFg4Hf7GT9KDTTWus33KbrotUpaoDYt0UvwwGhtL9kDY4\/DOZtoxTaL7fMZqc12lFWeRM\/N5chNBMpJLZPspYscQe25yPUcMkiVMmhIl\/fv7tYKJETvL60GAtI2MlA1N\/PeU+JAM\/qBYHuUCe1ypObAjEmQJyTfVDe3zxNEUdqYareZE12fP8jnecx2hr4\/DGy5oOh79CUd\/iK0KTkNuI78xqe2b0OXx7hAdkb3CLLWjBxntb0Uxa3XcentWZC3TLpSEIkHEkM\/5MNOFXmqmz+yt2A8HpngJVN13d3GvMAOKaS2bwSWsCW7qxXFZHA56TmoTQYXB2mrlx0ktmTd\/+Mc1\/BqfEHQVX82pA9xcKXQdmU4PKqVDlNRnR7eF4uhURmNTkJspGcLPDqUtE+x3YbeKALUtc7Iq4M4z4YoP13g+gtAyR830FzLSw4eOj0LZkqG7T6r7Wjc3sGYg+usiftu7hakf2eHqPq2MjGHzDBAOyh0T40O9RF4Hc6hee4\/oVVYgwbT+giYyiIJXjZ5209mNHL4RAU2ptqRsT8rKONCjtBsNgU2FnRntnyVr0Y4+U3LhdPKETVy2bA1fUhuwWquEENhmHb7gFqInm6Ofgf0GgHhQ6LMxMaViR7sfuhk8MFBvbw2kKDWKE3EHmfgJc9yeZzkQL+CkONDVtdw9YFVoYS6QS3RP95VdvSWZT+KvKUGQf43+PheT4InQPdLPVGm+qsEiFQHffvtfRO8GGRnegJ74UgqggaUsls4ruEF+4lovq3DwsU2m38RYJpxsubkbnIpHoGv3b03sRQvFJ9sF9R3WVJr8Z4VGQMhVaj2YYI8GUIU8gMYDn8dQ2fZEr9p0al+bqSknW265fHmkeSb4AnzsKOO8r6sR\/CD8jDpPx9YtiELP0NbVp\/XxmFjoI8L7Bqy7OwBYrJ57Jd+LL6F7PUEfbSt2wAIA3BEQH74\/uycatoLQGpyw5eUidKo8AdtRIO95\/O6ECwgv3TAv8V2H+K1cZMaBodI75x8\/r+OzzZscV34joKL1jxhNL2VzQ51sqF20bOSzNdFJ2gMNtzJO8tNckP6G42X9egb\/hWTT6zUQu2jQ34Pl5cD7dXlQtX2CiVpwZEifqX\/aWNAAwxM+xVk6mr67nsrTAxfKAG59X86Dtwuku2blBqfl2TjPivjvfOMU6Fx7ZWW2XJ85aQLvYjivNPiKctXxIT5HdXEu2TKe1z6sgLZMaF4Umergb5B9L\/873zkR8CjY\/sH+pbLisghQJQe6YMmdEaBmx\/ZEb0NKyL0shKlpMFrr9od0Oc\/Rjc1mwERKIgLTPK7rGpzhZqk+MFBq30+XJeUe4xD3hmo7Daz6zeGSw9\/XWtzU0OfVoyXWKNiTZzjhvFk8Xoy0WLin5ELLZLvxC+15O9zPLnorXu8xwTXtwl6LARj52WkUcOauUXDH8eJXMri8y0q1jgFX3Evywk4kBgGEqr6nRz6UHn+FFpYixjVxe123TxPMszHmemjo9ceY\/W3lo43u2qn14NqekU3LzKF8Z2C5m47qR3KIkwDKXWUpnr\/3kqmr8GIs8dG1s6ovsx5M91fbKDMCqJK77+wcxRB7J4+Hfir3tXNDBeOu4ghnxXn0GnXIj0q82ZuRIoE3dHGcZR2dE0fEaCt2duMX5h8YCIMbHwmbOG3HNyX6Hdd0qHgtLu+wfqk5Z7sP2BPh4h75FQsooQMWpuWTc9tOP+bTzLp9UCNus+ncFGl1qmoGE\/i8p5TgAo7lTUpzI+wtLQthsB+oyqo+5CftlgTcGBm8RleojEzoocKLRF1Cv7mD\/u+km3IqdWN6uO9oMH6a1QVFhZBdLScI\/M7j7FB6yTP9VJmTy3HFjKJSGIZjtO\/veUyy60y7YdasaLBJBCnqNrumxmVsF5NHpYxo7Dq5MNbf9BeZDptHWhsqM78G2oGn79eXv2f2SjI6KMaKINKXWe\/toTGD0B2Jx76urTBj4ZnVyV5d7GMtJpMY7woZM6Q1eJ0XbdoE16xWjLqb3Cdyyn8cmEE1tc4hePnURARKoT3UiyfPFpl+jXwZeUUiyfoSWBlBB89JRQL00C8Mg8iDHZM8Tse4tllXyiS9KIz2hcpzjzhASN2oVwZM6TNRB38Y8l\/I8gokj37I7WbNMlIOw7i4WKI8tNbp+z\/t+I84zWkB5IU03yugsOh8+AALPfQ+chuohiUPjSeD45xpmrXX8Z+z2P5mzqNUgfvYRJGmhtPTnKzqhutWsYMn\/xTS49EXenl1UXk3TwQvXPtWPkBwzvpM632sluqYN8uU1Khs5Yn1xDLhvrvG0gLQBWJn8iwPjvfHz90ViMKAM1BOb6EdNYRL6tj2gq\/6X4Qy\/slC2m1rGIPGv0+bcdFc3\/JnjMJxntl1OiwvBnPHVygTVg769EvXpzWp\/AVRUsN7Vram760Vi\/AhFfNWgQPYYVKFzVl8k\/SHec+KSTjrKEdyFTKf9XEoPmR9N4yJvl0wgcfTGynIhz+CsqaVhzbEkvQ3OSRJbTATz1H84r7P\/N83i+plOQ3Db8hiV7Pk\/AwJAPOU9tjkQQuaswaVaE1cbjmOIdgLDEcBmP0NFPUKY\/NWmL2UhTeu1yh0k35P9dOMYuFMCdm+QKu19ITOqI\/7up6IxuKXuZvFHOviJ+shHcg06iUHuEnx5Qxsnpo1a2PA2AUoXYvm7lVIMEQGTuo+Vslo5nVTSFTY4SHAfOzoOminrVnqwF3WI\/atbSmnEeEzCTMgizR4xjWAp3UhfoQWWVQzM8BW9wGKF+Ns4l5zMCEqg5rz3i4QTVc67K3sb0+RTEVE1cr+XMHKnJKHCbmowKahPdCnlrcvlwjb4EsgXP+9pzhdCshawsPfdIsE7V3FocNFwfyWLE1F8CS1bKPyb54qCch3+X9GvunJyRVrmW\/JOLvDXNaBGuyijDzF\/KUSiMf4igl3ifrOzcvO3KGyiIwYSL3T2w40XUBZjZBX71vzr89BI7DaOHCU54AjMcsw55BlepGquOOqzoYdjCbGpbm3LEhtPfH0HfaSc23ezRfzHG95WAfq3Yj6uyaa2jlfTNu2AFpRjetRCwv21moVuAtX1c9aor7UU7IAGb0QEWSkfjJ34qedSi89ymGjDAJYdE2oZx8bzl72HLC4D8oSiVLY1+6UEOXAmeS5TC8UplGDv+Xa+yVhyrCkykfZbtai62lt0VTrxFWVqUZSxl0WvDTiCLMbc66fzd3mABSwjifmIiIcXefIQb4\/uQ=","iv":"3ea74888bcc53da73795d5682c734f27","s":"0f24add8e6ee54ef"}
Share your thoughts. Click here