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Fragrance and personal care

Dior takes a step towards film with latest perfume ad

September 5, 2017

Miss Dior's latest film asks viewers "What would you do for love?"

 

By Brielle Jaekel

French fashion house Christian Dior is building on its relationship with Natalie Portman as the personification of the fragrance Miss Dior with a spot that views more as a music video combined with a film trailer rather than a perfume ad.

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  1. Qatar Airways, Art Basel kick off partnership in Doha
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  3. The Peninsula expands motoring adventure to Scotland
  4. Secondhand watch market stabilizes in 2025: Chrono24
  5. Tiffany & Co. highlights HardWear for Valentine’s Day
  6. Louis Vuitton, De Bethune combine codes with collaborative chronograph, clock
  7. Luxury Unfiltered: Why halo strategies from legacy brands need attention
  8. Lamborghini deploys brand showroom in Egypt
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