Mobile
April 13, 2011
By Rachel Lamb
New York-based department store Bergdorf Goodman is using the Words With Friends mobile application game to drive foot traffic to its store with a location-based banner ad promoting an in-house event.
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","iv":"e4860cbf65f5a00e62bc4b606a2302b0","s":"37d81af7b7519a73"}
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