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Marketing

Bilibili decoded: A new social battlefield for luxury brands in China

June 16, 2020

China's fast-growing Bilibili video platform needs a commercialization angle for more brand buy-in. Image credit: Bilibili, Luxury Society China's fast-growing Bilibili video platform needs a commercialization angle for more brand buy-in. Image credit: Bilibili, Luxury Society

 

By Alexander Wei

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