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In-store

Bloomingdale’s incorporates mobile touchpoints throughout renovated Silicon Valley store

October 9, 2014

Exterior of Bloomingdale's Stanford store Exterior of Bloomingdale's Stanford store

 

By Sarah Jones

Department store chain Bloomingdale’s is opening its first fully mobile store in Palo Alto, CA, Oct. 10 to appeal to the “digitally sophisticated” tech community in Silicon Valley.

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  1. LVMH announces 2022 Innovation Award winners
  2. Luxury Unfiltered: Why extreme value creation is the only way forward for luxury
  3. Alaïa aims to empower with summer campaign
  4. Genesis sponsors Gold Gala in honor of AAPI Heritage Month
  5. RH appoints new co-chief merchandising, creative officer
  6. Luxury Unfiltered: How brand value misalignment creates billion-dollar losses for luxury hotels
  7. Hyatt taps American tennis player Jessica Pegula as ambassador
  8. Pierpaolo Piccioli joins Balenciaga as creative director
  9. Rosewood Hotels debuts new property in Mexico
  10. Mandarin Oriental restores Italian castle
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