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Automotive

BMW, Daimler hint at transportation’s future with joint mobility company

February 25, 2019

BMW Mercedes Your Now Daimler and BMW Group launch a new mobility company. Image credit: BMW Group

 

By Sarah Ramirez

German automakers BMW Group and Daimler AG are launching a new joint venture emphasizing mobility in an era during which younger, more urban affluents have evolving feelings about car ownership.

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  1. Off the Cuff: A Q&A with Saks Fifth Avenue and Neiman Marcus' Paolo Riva
  2. Blade, Equinox Hotels team up for US Open
  3. English footballer, Louis Vuitton ‘friend of’ Jude Bellingham centers new menswear campaign
  4. Luxury Unfiltered: Opting for access over ownership, the next generation is redefining luxury
  5. Audemars Piguet acquires majority stake in Swiss watch component supplier
  6. Diageo details CEO succession plan, appoints interim CFO
  7. Kering strikes deal for 30pc stake in Valentino, releases H1 earnings
  8. Givenchy aims for product longevity with anniversary lipstick case
  9. Genesis spotlights GV80 in new campaign
  10. H. Moser & Cie creates anime-inspired collection with NFT brand Azuki
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