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Jan. 21, 2020
  1. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  2. Presentation decks and agenda for Luxury FirstLook Jan. 15
  3. Have luxury brands learned their lessons about Chinese New Year campaigns?
  4. Day's wrap: Wealthy worth $110tn, Jean Paul Gaultier, Burberry, La Perla, Town & Country and Saks
  5. Cannabis: Making a case for luxury to dive in
  6. Dior goes for gold with flashy J'adore campaign
  7. Top 10 global consumer trends for 2020: Euromonitor
  8. Travel advisors are hottest new thing that never went away
  9. Past year in luxury was more evolution than revolution: BCG exec
  10. Chanel weaves lunar narrative around fine jewelry lines
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Automotive

BMW looks to thrill audiences with blockbuster product placement

June 11, 2018

The BMW M5 appears alongside Tom Cruise in the new Mission: Impossible film. Image credit: BMW.

 

By Sarah Ramirez

German automaker BMW is returning to the silver screen as the exclusive automotive partner for the newest installment of the Mission: Impossible film franchise.

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  1. La Perla nabs Oscar de la Renta exec Morgan Richardson to grow lingerie business
  2. Presentation decks and agenda for Luxury FirstLook Jan. 15
  3. Have luxury brands learned their lessons about Chinese New Year campaigns?
  4. Day's wrap: Wealthy worth $110tn, Jean Paul Gaultier, Burberry, La Perla, Town & Country and Saks
  5. Cannabis: Making a case for luxury to dive in
  6. Dior goes for gold with flashy J'adore campaign
  7. Top 10 global consumer trends for 2020: Euromonitor
  8. Travel advisors are hottest new thing that never went away
  9. Past year in luxury was more evolution than revolution: BCG exec
  10. Chanel weaves lunar narrative around fine jewelry lines
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