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Apparel and accessories

Boss tests new textile innovation at Australian Open

January 23, 2026

Garments constructed from the material will be showcased in live play through tennis styles worn by BOSS ambassadors Taylor Fritz and Matteo Berrettini during the 2026 Australian Open. Image credit: Hugo Boss Garments constructed from the material will be showcased in live play through tennis styles worn by BOSS ambassadors Taylor Fritz and Matteo Berrettini during the 2026 Australian Open. Image credit: Hugo Boss

 

German fashion house Hugo Boss is placing an eco-conscious launch on the court.

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