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Internet

What brands lose by not joining Twitter

July 26, 2011

Many prominent luxurynames are on Twitter

 

By Kayla Hutzler

Luxury brands such as fashion house Bottega Veneta, swimsuit and lingerie designer Eres and carmaker Bentley have been slow to adapt to the growing importance of Twitter in the social media landscape.

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  1. Luxury Unfiltered: The celebration problem, and why luxury keeps declaring victory too early
  2. McLaren hires Ford’s Kemal Curic as chief design officer
  3. Coty’s net-zero plan gains SBTi approval
  4. Can luxury brands balance AI use with heritage and sustainability goals?
  5. Lions, tigers, bears and 'Wirkins,' oh my!: The legality of Walmart's Hermès Birkin dupe
  6. Porsche plots ’leaner’ future as full-year sales slide
  7. Men spend more on luxury, but shop the same amount as women: report
  8. Top luxury campaigns of 2025: Bottega Veneta, ‘Craft is Our Language’
  9. A new vocabulary for luxury: The nine archetypes defining its future
  10. Louis Vuitton highlights personal stories in Speedy P9 campaign
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