Retail
October 20, 2017
Redesigning a brand's online presence can help jumpstart sales and bring in new customers. Image credit: Hodinkee
By Danny Parisi
NEW YORK – Managing customer expectation is a full-time job, and when retail experiences do not live up to the expectations those customers have built up, brand-consumer relationship suffers.
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","iv":"8c53b21ddb93d9f1236cf63983fd5568","s":"9d7c38d92e0406b7"}
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