Sustainability
May 28, 2021
Sustainability has been a core value of electric automaker Tesla. Image credit: Tesla
By Katie Tamola
Sustainability is a mammoth topic for brands to consider, but setting bigger goals could lead to more success.
{"ct":"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","iv":"c475ec24249f5ce89885824b9a1b8135","s":"5552c5378e68b0f6"}
Share your thoughts. Click here