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Feb. 21, 2020
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Retail

Brands need to bridge digital, bricks-and-mortar to reach China’s luxury consumer

January 16, 2020

Neiman Marcus participated in Singles' Day. Image credit: Neiman Marcus

 

By Sarah Ramirez

NEW YORK – China’s digital ecosystem offers a hint of how the luxury retail environment will evolve in the near future.

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  1. Neiman Marcus steps up game with Kate Upton in spring campaign
  2. FT's Jo Ellison on how she re-imagined "How To Spend It" for new era
  3. Lifestyle beating location as key motivator for wealthy home-buyers
  4. Understanding the returns behavior of US shoppers
  5. Day's wrap: Rihanna, Ferrari, Anya Hindmarch and Farfetch
  6. Register now: Women in Luxury conference New York April 15
  7. Keynote 2020 preview: How Facebook and Instagram balance consumer needs in a digital-first world
  8. Ferrari salutes storied Grand Tourers with global-themed museum exhibition
  9. How marketers can prepare for Google ending third-party cookies on its Chrome browser
  10. Rihanna, Ferrari, Anya Hindmarch and Farfetch
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