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Aug. 1, 2021
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Jewelry

Breitling’s #SquadOnAMission campaign takes off

June 5, 2018

The first #SquadOnAMission is the Breitling Jet Team. Image Credit: Breitling

 

By Sarah Ramirez

Swiss watchmaker Breitling is taking to the skies with its new ambassador-led marketing strategy through a campaign that puts a new spin on its relationship with aviation.

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  1. Hermès sees robust 77pc growth y-o-y in first half
  2. Day’s wrap: Hermès, LVMH, Bentley and Bloomingdale’s
  3. Luxury brands join Generation Equality Forum
  4. Introducing Luxury Women to Watch 2021
  5. Audi highlights passion, progress in new film series
  6. Louis Vuitton, Lauren Santo Domingo bring summer bags to the Hamptons
  7. Zenith inspires younger consumers with new ambassador effort
  8. Relationship between luxury, gamification is evolving in real-time
  9. Chanel marks century of N°5 with high jewelry tribute
  10. Bentley surpasses best full-year profits in record first half
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