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Bulgari uses AI to illustrate, commend Serpenti emblem

October 18, 2021

The digital sculpture, the first of its kind for a luxury house, will be on display at the Piazza Duomo in Milan until Oct. 31, when it will then embark on a world tour. Image credit: Bulgari


Italian jeweler Bulgari is utilizing artificial intelligence technology to showcase its signature Serpenti motif in a futuristic fashion.

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