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Multichannel

Burberry CEO: United company vision key to brand success

January 19, 2012

 

By Rachel Lamb

NEW YORK -- The brand image always comes first, and fostering that culture within a label should be done through trusting, honest relationships within the company to ensure everyone is working toward a single vision, according to the Burberry CEO at NRF’s 101st Annual Convention & Expo.

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  1. Louis Vuitton introduces Visionary Journeys Seoul
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  6. Lamborghini heads to French Alps for women-led driving series
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